> Frequently asked questions
What is BlastMedia Manager ?
Developed by Eyecone, Blastmedia Manager is an internet application designed for audiovisual archives management, communication and marketing. The tool enables the management of audiovisual documents in a database and making them available through a website.
Blastmedia-Manager is a dedicated tool specialized in the design of video and multimedia services on Internet, and more specifically of platforms dealing with audiovisual catalogue management and distribution. Constantly developed in line with our users’ demands, it can be adapted to a client’s specific needs. The platform can be directly exploited by the client or managed by our team of audiovisual and library experts.
Where the media/content does comes from?
The origin of content (video, audio, photo, documents…) can be from multiple sources: the communication department & staff of an organization (from your headquarter or from European & international subs), public relations agencies, independent photographers or video makers, external contributors and vendors, archives department, partners, news reports from local or International channel… , who produce and deliver valuable content to you every day.
Blastmedia-Manager helps collecting all content in a central basket where it will be registered and filed according to an established multimedia filing system.
What kind of media/content input?
Video – all formats of video files ( .wmv, .mpg2, .mpg4, h264, .flv…) are accepted on the system for download or distribution. Size and compression ratio must be in line with the standards of the sharing destination – mpg4 for broadcast TV or windows media for blogs and social media for example.
To preview the video, the system provides a Flash player (320x240pxl).
Audio – MP3 (.mp3) audio format is accepted on the system for download or distribution/sharing.
To listen to the audio file, the system provides an mp3 player.
Photo – Jpeg (.jpg) photo format is accepted on the system for download or distribution/sharing. Size, dpi and compression ratio must answer the sharing destination
To preview the photo, the system provides thumbnails and player facilities.
Document – all formats of documents (.doc, .pdf, .xls,.ppt…) are accepted on the system for download or distribution/sharing. Directly available for download or opening, documents can be read by Microsoft Office tools.
All our solutions are scalables. There is no restriction of number or weight of media content.
What is a CMS ?
The CMS is the management tool to organize content availability and visibility. It is a simple user interface for a very complex database.
A CMS is an automated series of tools and commands that support the creation, management, distribution and storage of digital information. In one place, you can create original content, edit it, publish it to the Internet and other outlets, and archive it for later use. And you can typically accomplish all of this with a series of simple clicks of a mouse.
A CMS also allows an organization to categorize, re-purpose and retrieve large amounts of digital content that does not necessarily change or be updated frequently.
Why a CMS ?
Producing content for the Web, at least in terms of technology, usually entails four stages: content creation, content management, publishing and archiving.
Content Creation – most CMS products are Web-based. To access the CMS, the user goes online and logs in to an entry screen that looks like a friendly, easy-to-use database.
Content Management – After content has been created, it is critical that others can also access and manipulate the material. That content may be labeled as a story, a video, a photo, a documents, an audio file…. General tools are available for every type of content, like the thumbnails generator, shot list tools, embeds availability, usage restrictions, languages, source contact...
It is vitally important that the storage features of the CMS complement your organizational structure. A powerful taxonomy management tool allows tagging with keywords and the organization of each individual piece of content. The organization of the multimedia content must however be in place from the very start. To ensure the effective search and find of content in the archive system means respecting this taxonomy procedure rigorously.
Publishing – After all pages have been created and edited to satisfaction, they need to be brought out of the storage area and published to the Web. Our CMS accomplish this automatically.
Archiving – One of the most important features of a CMS solution is the automated archiving process. After a page has been published, it is stored in a central repository for later access.
More specifically, our CMS allows the following applications:
- > Access rights management – for creation, management, publication and consultation.
- > Custom-made metadata categorization in various levels
- > Organizational structure indexation
- > Custom-made dedicated website by CSS
- > Screening and shot list/transcript tools and display
- > Interoperability with broadcast and press standards on content
- > Interoperability with social network platform and VOD platforms
- > Security hosting, SLA and backup infrastructure
- > Import-export multimedia in multi formats – XML files exchanges
- > Reporting of usage and download
What is a web-based solution (SaaS)?
Software as a Service (SaaS) is software that is deployed over the internet to run on a local area network or personal computer. With SaaS, a provider licenses an application to customers as a service on demand, through a subscription.
Why a web-based solution?
- > Web-based solutions means you only need internet access, no capital investments;
- > Competitively priced compared to buying installed software;
- > No hidden costs, yearly-term contracts;
- > No additional personnel needed to implement or maintain;
- > Safe, secure and stable - all storage and access is guaranteed 99,9% SLA;
- > Upgrades and performance improvements are automatic;
- > Configurable - tailored to fit to your unique requirements;
- > Open standards offer easy integration with universal language;
- > Scalable to grow with your business.
Who is it for ?
Public multimedia library users and restricted newsroom users are different. Their content needs are different and therefore the content treatment and packaging are different.
At the same time, some content can be presented and shared on both platforms when its relevance matches both needs.
Multimedia library users
Access to the library is public and free for the users. They are typically general Internet users and in some cases journalists from broadcast and online media. They are people who have a special interest in your organization messages or are professionals who wish to relay the information on their media, be it traditional or online.
These professionals’ users require journalistic, useful, copyright free and reliable content that can be pulled apart and used in various contexts.
…are typically your organization communication staff & partners who need to have access to common working material, be it drafts versions or finished products.
These users understand and respect the usage restrictions related to content shared by your organization (restriction of copyrights, restriction of territories, and restriction of embedding or spreading…).
Permission to access the multimedia content is managed by the Editor in Chief, who is the administrator of the CMS and the supervisor of the content published on the library.
A login & password generator tool allows the Editor in Chief to generate individual and protected access to users she/he agrees to welcome. A list of all the users registered is available on the CMS user section.
How to share my media/content ?
All content in the multimedia library is available for preview or pre listened. Other sharing facilities are available per specific type of content.
Video – a video file can be embedded or downloaded.
Embed facilities: like YouTube service, the embed option allow the user to copy and paste a code to integrate the video on its website, without having to manipulate the video file or a player window. The video will then be played seamlessly in a window.
Download facilities: downloading a video file allows the user to save the video as an electronic file and use it in a different environment.
The downloaded video file can be of broadcast quality for re-edit & TV broadcasting purposes or of webcast quality for PC or internal use purposes.
Photo – photo files can be downloaded.
Download facilities: downloading a photo file allows the user to save the image as an electronic file and use it in a different environment.
The downloaded photo file can be of professional quality for print publication or of web quality for website or low resolution use purposes.
Audio - Documents – audio files and document files can be linked or downloaded.
Linked facilities: the multimedia library, for each audio file or document published for sharing, provides an individual ‘url’ code -uniform resource locator- to copy & paste where needed without having to manipulate the audio or document file.
Download facilities: downloading an audio file or a document allows the user to save it as an electronic file and use it in a different environment.
The downloaded audio file can be of broadcast quality for re-edit & radio broadcasting purposes or of webcast quality for PC or internal use purposes.
The downloaded document file can be opened with traditional Microsoft Office tools for re-writing purposes.
How to distribute and keep the control of my identity?
Distribution can be of two folds: PUBLIC or RESTRICTED
Public distribution is generally a website with a public address, where viewers can search, select and preview the content be it video, audio, photo or documents. The public website can push the offer to the Embed facilities, or to download in webcast or broadcast quality. This can be done with or without prior registration of the users. Registration of the users allows the system to provide you with reports and statistics.
Broadcast distribution of video content creates visibility opportunities for your organization!
Why offer video content and B-roll to broadcast & online media?
These days, the public expect video everywhere: on traditional media like television, but also on websites and on new online media. To respond to this demand, most media organizations like print publications, televisions online and blogs need more and more video and interview content. Journalists collect news daily but can’t always cover every angle of a story due to tight deadlines and a lack of resources. This is why online and broadcast newsrooms are actively seeking journalistic video content for their stories.
This demand for video also provides opportunities for business or corporate organizations to place video news online. Used effectively, video can be an incredibly powerful tool in communicating corporate messages and brands. Journalists are important multipliers, reaching out to the public community via broadcast and webcast newsrooms and blogs as well as to your staff and partners around the world.
Restricted distribution is generally a website protected by login and password. Access rights are managed by your communication staff, and are only provided to selected people according their privileges. Preview and/or download in webcast and/or broadcast quality are available.
When user access to the websites requires preliminary identification, by logging in, the user informs the database of her/his request to download, link or embed the library files.
Detailed reports and statistics regarding content distribution are available via the CMS platform.